Past Events and Workshops

All workshops are recorded and hosted in our Canvas space for the Brand Experts Program. Please review the following videos in Canvas –

  1. Communication Essentials for Working with Designers
  2. Planning with the Brand: Using Project Management for Effective Brand Implementation
  3. Navigating the Brand through Websites: A Web Guidelines Overview for MarCom Professionals
  4. Writing with the Brand: How to Support the Brand with News Writing
  5. Using Hosted Brand Assets: 5 Web Updates You Can Make in 45 Minutes
  6. Exploring Brand Visual Elements: A Workshop for Marketing and Communications Professionals
  7. Unlocking Your Brand Potential: Crafting a Winning Marketing Strategy
  8. Branding with Email+: A Deep Dive on Creating Branded Emails
  9. Crafting Compelling On-Brand Designs: A Workshop for Designers
  10. Amplifying the Brand Online: Implementing the Brand on Social Channels
  11. Capturing the Brand Essence: Intro to Photo and Video for Marketing and Communications Professionals
  12. Empowering the Brand Messaging: Email Marketing Best Practices (not yet posted to Canvas)
  13. Leveraging Brand through Paid Reach: Introduction to Digital Ads and Paid Strategies (not yet posted to Canvas)

*Recordings of the workshops will be posted within 1-2 weeks after the workshop has occurred.